If I was a betting kind of guy, I would always bet on a winner, someone with a track record of success, who delivers you the goods time and again. This goes for sports or politics or restaurants, or in many cases automobile manufacturers and their affiliates. So what do the geniuses at the ad agencies and marketing departments do? When they find...
If you own an auto repair facility in Canada, a visit from the Automobile Protection Association's (APA) mystery shopper can make for a very bad day. The APA has been teaming up with CTV and visiting repair shops recently to "test the integrity of the repair system." The APA checked out a 2006 Chevy Malibu from stem to stern, including the brakes...
Worried about high fuel prices? Shell has you covered with its "Fuel My Passion" contest, offering one lucky person five years of free gas. Entering is simple -- all you have to do is take a photo of yourself with your favorite ride. (Since Shell is in the gas business, that ride should probably be a motor vehicle, but bikers and equestrians are...
Savvy car shoppers--and experts on savvy car shopping--recommend that consumers know their credit score before they walk into a car dealership. Why? To stop dealers from padding the interest rate on car loans. When that happens, it increases the dealership’s profit, but that profit comes directly out of the car buyer’s pocket. However...
This spring and summer, General Motors [NYSE: GM] and Ford Motor Co. [NYSE: F] both have an opportunity to learn from the mistakes of the past and bolster their small-car sales. Concerns regarding gas prices, coupled with currency issues and earthquake-related supply pinches, might altogether help domestic brands elbow ahead a bit. After the March...
If I was a betting kind of guy, I would always bet on a winner, someone with a track record of success, who delivers you the goods time and again. This goes for sports or politics or restaurants, or in many cases automobile manufacturers and their affiliates. So what do the geniuses at the ad agencies and marketing departments do? When they find...
If you own an auto repair facility in Canada, a visit from the Automobile Protection Association's (APA) mystery shopper can make for a very bad day. The APA has been teaming up with CTV and visiting repair shops recently to "test the integrity of the repair system." The APA checked out a 2006 Chevy Malibu from stem to stern, including the brakes...
Worried about high fuel prices? Shell has you covered with its "Fuel My Passion" contest, offering one lucky person five years of free gas. Entering is simple -- all you have to do is take a photo of yourself with your favorite ride. (Since Shell is in the gas business, that ride should probably be a motor vehicle, but bikers and equestrians are...
Savvy car shoppers--and experts on savvy car shopping--recommend that consumers know their credit score before they walk into a car dealership. Why? To stop dealers from padding the interest rate on car loans. When that happens, it increases the dealership’s profit, but that profit comes directly out of the car buyer’s pocket. However...
This spring and summer, General Motors [NYSE: GM] and Ford Motor Co. [NYSE: F] both have an opportunity to learn from the mistakes of the past and bolster their small-car sales. Concerns regarding gas prices, coupled with currency issues and earthquake-related supply pinches, might altogether help domestic brands elbow ahead a bit. After the March...
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